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The four-minute video finds DY, Towers and Cortez hypnotized by an empowered woman who turns the night into an unforgettable one. “Súbele El Volumen” was released alongside a music video directed by Marlon Peña (“Con Calma,” “Problema”) that was filmed in Puerto Rico. Co-produced by Daddy Yankee, DJ Luian and Mambo King, the high-energy track fuses reggaeton with uptempo hip-hop, which serves as a canvas for the song’s catchy hook. The Big Boss recruits Jhay Cortez and Myke Towers for club-ready banger “Súbele El Volumen” (Turn Up the Volume). ![]() Daddy Yankee, Myke Towers & Jhay Cortez, “Súbele El Volumen” (El Cartel Records/Republic Records)
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